Strategic priorities for a changing market
SAS focuses on travelers to, from and within Scandinavia. We work with our four strategic priorities to achieve a sustainable and profitable business.
- Preferred airline for Scandinavia's travelers
- Modern single-type fleet
- Fully competitive operating model
- Global Leadership in sustainable aviation
For further information on SAS’ strategy and progress please visit our latest Annual and Sustainability Report https://www.sasgroup.net/investor-relations/financial-reports/annual-reports/