SAS comment on today's announcement from the Danish government
June 10, 2022 14:35
We appreciate today's announcement from the Danish government and a broad majority in the Danish parliament that they intend to support SAS by converting the debt and potentially investing new capital, subject to all stakeholders’ participation to SAS FORWARD.
We see it as a declaration of confidence and support of our transformation plan, SAS FORWARD, including the necessary efficiencies that we must implement to make us commercially sustainable and prepare for a new reality and the competitive situation that SAS is facing after the corona pandemic.
Latest news
SAS EuroBonus named Airline Loyalty Program of the Year in Europe, Middle East and Africa
October 12, 2026 / 11:26 CEST /
English
SAS EuroBonus has won two awards at the 2026 Frequent Traveler Awards: Airline Loyalty Program of the Ye...
SAS and Lykke Coffee Farms team up to raise the bar for coffee in the air
September 30, 2026 / 12:04 CEST /
English
SAS is partnering with Scandinavian coffee company Lykke Coffee Farms to introduce a new coffee experien...
SAS launches new brand platform and tagline: Scandinavian as Standard
September 28, 2026 / 11:00 CEST /
English
As SAS marks its 80th anniversary, the airline is launching a new brand platform and tagline, Scandinavi...